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Tuesday, May 5, 2009

Local Public Radio

It's that time of year. The area NPR radio stations are in their semi-annual fund drive. A week enduring the predictable drivel from the local disc jockeys.
To be clear, I understand that these are non-commercial stations and that they must substitute donor money for the funds they otherwise they'd get from selling advertising time.
But I do not enjoy these days. I am and have been an occasional contributor. I do really like a number of the programs on public radio. But it annoys me that the fund drive organizers every year resort to the same trite pleas.
The most annoying of the all the gimicks is the "matching funds" scam. Some benefactor, sometimes named, othertimes remaining anonymous, agrees to match donations pledged by new or renewing contributors. They talk as if and try to get listeners to believe that those funds will not be given by the benefactor if those being solicited don't respond in sufficient amounts and quickly enough. What?? Will these benevolent companies and foundations just keep their money if it can't be matched? One grows skeptical. If the given deadline for some match challenge is not met, don't they just turn around and make the same offer a day or two later?
It might make some people feel good about themselves to think they are magically multiplying their personal contribution. But it sure appears to me a ruse. Instead of droning on and on about the "match" why don't they spend some time informing their audience of how they are striving to be good stewards of what they do receive, how they seek to be efficient. They could also describe some of the unusual, unexpected costs that they occasionally encounter. This would, in my humble opinion, be a better use of their air time.

2 comments:

Court D said...

oh you cynical man you... hey, did you know Texas was its own country until it benevolently let the US join them? We even let you keep all you senators to balance out our 2... we even let you fly your US flag at the same height as our Texas flag.

Wanderinggrandpa said...

Being the great skeptic I'm accused of being, I am convinced that "Court" did not post the "Court" response. Sounds like a close friend of hers. :)